Simplicity of daily life. A big group of guys go to work. They are workers and they work in New York. They stop to have lunch sitting on a beam without knowing they will actually be part of the history.
Years after, a young man dreams with succeed in music world. His name is Marky and he decide to use Mark as his surname. He sings Rap and he dance too, showing his muscles as anybody else and becoming famous by being the face of an underwear advert. There is a time when everything he touches turns into gold. Same story is repeated by a naive blonde hair actor. Performing in a film as a desire object and seducing two women that wanted to run away. His name is Brad and we didn’t know him by the time… poor things!
Oddly enough, even if somebody hasn’t noticed it yet, they all have something in common. A garment, a piece that has jumped in every single wardrobe around the capitalistic world. Denim is an object of desire. A fabric that supports every kind of weather, physical effort, sweat and heavy hand. To be honest, it was easy to remove that proletariat smell from it. Comfort turned into sensuality by Mark Wahlberg. Awaking the desire never was that cheap.
Hard shapes, touching thighs and warm crotch. Bruce Springsteen flaunting of his back claiming he was born in the U.S.A. Beating hearts with every hip move. It wasn’t the singer, it was his jeans.
Fashion and it’s eagerness of awaking our consumerist side, almost obligating us to dress erotism. Decorating nature to awaken others sexappeal – as if it wasn’t enough with the one we all have and as if less wasn’t really more. Things that, on a paper, highlight our potential and hide the things we want to hide. It’s ridiculous. Desire is, in the end, in the most simple places, you know, simplicity of everyday life. Anybody can’t resist an unmade bed plus an undressed torso and an undone pair of jeans, isn’t it true? Come, see and let your imagination fly. Give yourself a treat, fall into guys wearing jeans, without t-shirt if possible, please.